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About Me

Fueling Curiosity
// Carrie Lee [C a r i] //

I think “Carrie” is quite classy and reminds me of Carrie Bradshaw from Sex in the City. When I think of Bradshaw, I imagine a life of variety and possibilities! Nevertheless, I think since 9th grade? I’ve been spelling my name “Cari” wherever I can (so much so, majority of people actually think that’s the legal spelling of my name). A name cannot define me, but “Cari” ,at least in my opinion, represents a unique thinker, competitive by nature, and endlessly driven to discover and innovate.

// Background //
I’m a Chinese Canadian originally born in Vancouver, British Columbia, Canada. Currently majoring in Marketing & Entrepreneurship & Innovation Management at The Beedie School of Business – Simon Fraser University. I’ve also studied Marketing & Finance while on a 1-year exchange at The University of Hong Kong.

// The Dream //
To conform with stereotypes, when I was younger I did dream of becoming a lawyer. Fortunately, in the 11th grade I fell in love with Marketing (to be exact “Brand Management & Advertising”). I remember sitting in class and my mind was drowning in fascination; the competitive market and the idea of creating a super brand, simply, combined the sort of creativity and competitiveness that fueled me.

If I could be anything when I grow up… I ‘d like to be a Brand Manager.

A lot of people want to change and impact the world, this is how I’d like to do it. I want to build, package, and present to the world a brand that grows along with us and years after we’ve seen it for the first time will bring back nostalgic reminiscences. Not every brand can be Coca Cola or McDonald’s or Apple, but CHALLENGE ACCEPTED!

“I enjoy the unpredictability of life and how it inspires us to carry on in the future” – Cari Lee

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